PURAKAI Surf Clothing Blog

Water & Earth Series: Surfer Yoga Instructor Chandin Francis

Chandin Frances is an amazing surfer, yoga instructor, Starbuck's barista, wife and business owner of Lokavindu Yoga in the heart of San Diego's Old Town. We spoke to Chandin about what it is that ...

Organic & Sustainable: A New Perspective On New Year's Resolutions

As much as I enjoy Christmas, lately I have been really excited about New Year's Day. The possibility of hitting the reset button and getting a fresh start beats any gift anyone could get me. Howev...

PuraKai's Eco Friendly Summer Looks

"Summer breeze, makes me feel fine, blowing through the jasmine in my life..."

Eco-conscious Brands: How the Organic Trend is Growing

As a child I used to love seeing my mom getting dressed in her best “Dynasty” gowns. She always looked so polished and beautiful. My grandmother was certainly a diva in her own right. I could spend...

The Launch of PuraKai - Albatross, Plastic and Nohona Pono

Where is the dirtiest beach in the world? A third world country? A beach close to an industrial area? It certainly couldn't be a pristine uninhabited beach far away from civilization, or could it. ...