PURAKAI Surf Clothing Blog

Water & Earth Series: Surfer Yoga Instructor Chandin Francis

Chandin Frances is an amazing surfer, yoga instructor, Starbuck's barista, wife and business owner of Lokavindu Yoga in the heart of San Diego's Old Town. We spoke to Chandin about what it is that ...

Eco-conscious Brands: How the Organic Trend is Growing

As a child I used to love seeing my mom getting dressed in her best “Dynasty” gowns. She always looked so polished and beautiful. My grandmother was certainly a diva in her own right. I could spend...

The Intention Behind Organic Yoga Clothing for Women

I love teaching yoga. It is without a doubt one of the most gratifying experiences in my life. The fact that I serve as support on someone’s physical, mental and emotional journey is indeed an hono...

5 Reasons to support Made in USA Organic Cotton Clothing Kickstarter

When we set out to create clothing "For the Love of Water" we didn't realize how relevant that tag line would become. The Love of Water came from the love of surfing, spearfishing, stand up paddlin...